Apple iPad Mini 2

A remarkably slim design that still makes room for a larger display and a faster chip. Ultra-fast wireless that doesn’t sacrifice battery life. And all-new headphones designed to sound great and fit comfortably. So much went into this iPhone 5. So you could get even more out of it.

It’s hard to believe a phone so thin could offer so many features: a larger display, a faster chip, the latest wireless technology, an 8MP iSight camera and more. All in a beautiful aluminium body designed and made with an unprecedented level of precision. iPhone5 measures a mere 7.6 millimetres thin and weighs just 112 grams.1That’s 18 per cent thinner and 20 per cent lighter than iPhone4s. The only way to achieve a design like this is by relentlessly considering (and reconsidering) every single detail — including the details you don’t see.

Anyone can make a larger smartphone display. But if you go large for large’s sake, you end up with a phone that feels oversized, awkward and hard to use. iPhone 5 features a 4-inch display designed the right way: it’s bigger, but it’s the same width as iPhone4s. So everything you’ve always done with one hand — typing on the keyboard, for instance — you can still do with one hand. On a larger canvas that lets you see more of every web page. More of your inbox. More events on your calendar. Even more apps on your Home screen.